Adoption Ambassadors Resource Hub
Get more animals adopted directly from foster homes using these resources from our 2020 #AdoptAFosterDog campaign. Soon we'll add even more content, including cat-focused resources, and we'll retire the Shelter and Rescue Toolkit and Foster Family Toolkit, so download them while you can.
Get to Know the Adoption Ambassadors Program
A foster home, personal agent & time out and about in the community? Shelter animals say “Yay!”
Adoption Ambassadors FAQ
Here are some of the most common questions we receive about the Adoption Ambassadors program.
Six Simple Steps
Think of these six points as stepping stones that will take you from idea to reality with your adoption ambassadors program.
Adoption Ambassadors Success Stories
Each of these shelters has put its own spin on an Adoption Ambassadors program that empowers foster parents to market and adopt out animals.
Preventing & Treating Separation Anxiety in Dogs
Share these resources with dog adopters and foster families to help them recognize and treat the signs and symptoms of separation anxiety.
Tips for Socializing a Puppy
Follow these two creative tips for socializing puppies during periods of social distancing.
Managing and Training Leash-Reactive Dogs
Help your dog adopters and foster caregivers manage and train leash-reactive dogs by downloading and sharing this PDF.
Simple Behavior And Handling Tips for Shy or Fearful Dogs
Download this brochure for tips on working with and handling shy and fearful dogs in and out of the shelter
Frustrated Foster Families? Provide Animal Behavior Help to Caregivers During COVID-19
Join animal behaviorist, Pamela Reid, and feline behavior specialist, Marny Nofi as they answer your questions about supporting foster families
Shelter Behavior Roundtable: Behavioral Support for Fosters
Join the ASPCA Learning Lab for a roundtable discussion where your questions will be answered during a live Q&A session.
Video: Getting Your Available Animals Zoom-Ready
In this video, Renee Dunaway, ASPCA Senior Manager of the Behavior Rehabilitation Center's Learning Lab, offers tips and tricks for getting Zoom-ready.
How to Write Compelling Bios
Whether you’re going for bios that are sweet and simple or ones that have a little more flair, download these resources to help keep your copy compelling.
Foster Animal Biography Sheet
Share these handy worksheets with foster families to gather information about your animals in foster care. You can choose between a dog/cat or equine version.
10 Tips for Shooting Great Video of Your Shelter Animals
Looking for some quick tricks on producing sharp, professional videos to promote your services and shelter animals? Here are our top tips for high-quality video
How to Get Great Photos of Your Available Animals
Ten tips for taking quality photos that'll get your adoptables out the door and into loving homes.
How to Go Live on Facebook, Instagram, and Twitter
Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.
5 Social Media Tips to Promote Animals for Shelters or Rescues
Social media tips to help you develop a plan for campaigns like National Adoption Weekend, Adopt a Shelter Dog Month, Help A Horse Day—and any time of the year.
5 Tips on Leveraging TikTok for Animal Shelters and Rescues
Use these tips to help get your staff up and running on the TikTok app and start promoting your animals in a fun, interactive way!
12 Technology Tips for Virtual Meet-and-Greets
Use these technology tips to make sure your virtual meet-and-greets are glitch-free.
Virtual Animal Adoption Meet and Greet Example
Wondering what a virtual meet-and-greet straight from your foster family’s home looks like? Check out this video example.
Technology Resources for Virtual Meet-and-Greets and Adoption Processing
When conducting virtual adoptions, consider this overview of technological needs, including shelter software, electronic document signing, and web conferencing.
Resources for Adopt Me Vests
A message like “Adopt Me” on a vest or bandana is a clear directive for potential adopters, letting them know this animal is available.
5 Tips for Making Virtual Adoptions a Success
Learn five tips for working with foster families to conduct virtual adoptions.
How to Host A Virtual Adoption Event
Learn how to use social media to host fun virtual adoption events for animals who are in foster homes or don’t show well at the shelter.
Collect Adoption Interest with Online Applications
Check out these online adoption interest applications and use them as inspiration to create your own.
3 Tips for Pre-Approving Adopters
Having more adopters than you have animals is a great problem to have. Follow these three tips to keep those potential adopters engaged and ready for when you do have their match.
How to Conduct No-Contact Animal Handoffs
In the time of social distancing, learn how to properly conduct no-contact handoffs that reduce the risk for both the people and animals involved.
How to Facilitate Dog Adoptions Directly from Foster to Adoptive Homes
Download and customize protocols to help facilitate dog adoptions directly from foster to adoptive homes.
How to Take Animal Sheltering Operations Online During a Crisis
Get tips for hosting virtual event, online adoptions fundraisers during the COVID-19 crisis.
6 Tips for Following Up with Adopters
Following up with adopters is a key part of keeping people and pets together. Check out these tips to help your organization design an effective follow-up process.
Sample Post-Adoption Follow-Up with Scripts and Email Templates
Use this sample adopter phone survey and email templates to conduct post-adoption follow-ups.