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Expert Tips for Telling, Pitching & Sharing Your Stories

Learn how to master media relations, build your social media presence & create professional videos to rock your equine promotions.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

How Training Can Help Equine Welfare Organizations Increase Adoptions

Two innovative nonprofit equine organizations share how they developed creative programs to expand their capacity to help horses.

They Did It: Built a Successful Social Media Presence to Adopt Out More Horses

Learn best practices for using social media to promote equine adoptions from New Vocations Racehorse Adoption Program.

Equine Fostering Q&A with Bluebonnet Equine Humane Society

Increase your capacity and place more horses into homes with fostering tips from Bluebonnet Equine Humane Society.

They Did It: Reduced Length of Stay Through an Efficient Intake Process

Having an intake process that accurately and efficiently assesses individual horse’s needs helps you plan the pathway to the best outcome for the horse.

They Did It: Broodmare Adoption Programs

Discover how 2 equine organizations built broodmare placement programs to answer a unique and critical challenge in horse rescue.

How to Take Compelling Photos of Adoptable Horses

Learn how to attract equine adopters by taking compelling photos of every horse in your care.

They Did It: Equine Open Admission Shelter

Discover how 2 organizations moved to an open admission model to save equines and support their communities.

Equine Fostering Q&A with Hickory Hill Farm

Increase your capacity and place more horses into homes with fostering tips from Hickory Hill Farm.

Join The Rescue Effect