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5 Tips for Marketing Adult Cats Effectively

It’s easy for potential adopters to overlook adult cats for cute kittens. Use these five tips to help your adult cats stay in the spotlight.

Tips for Socializing a Puppy

Follow these two creative tips for socializing puppies during periods of social distancing.

6 Tips for Following Up with Adopters

Following up with adopters is a key part of keeping people and pets together. Check out these tips to help your organization design an effective follow-up process.

Refresh Your Marketing for Long-Term Shelter Animals

Take these steps to review and refresh adoption marketing to find placement for longer-stay shelter animals.

Advocating for Meaningful Animal Welfare Policies Through Storytelling

Storytelling is a powerful way to showcase your lifesaving efforts and motivate lawmakers to remove barriers to keeping pets and people together.

Northern Tier Shelter Initiative Zoomies: Charting a New Course for Owner Surrenders

Learn how to increase a shelter’s ability to support pets in the community and reduce intake by integrating the rehoming platform Home-to-Home

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Moving Forward and Preparing for the Future: How Shelters Responded to COVID-19

Join our roundtable discussion about how 3 organizations managed the pandemic and what insights they will carry into the future.

Technology Tips for Virtual Meet-and-Greets

Use these technology tips to make sure your virtual meet-and-greets are glitch-free.

Behavior Tips for Living with Intact Dogs and Cats

Share these behavior tips with foster caregivers and adopters living with intact dogs and cats when spay/neuter surgeries are temporarily unavailable.

Join The Rescue Effect