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5 Tips for Marketing Adult Cats Effectively

It’s easy for potential adopters to overlook adult cats for cute kittens. Use these five tips to help your adult cats stay in the spotlight.

Tips for Socializing a Puppy

Follow these two creative tips for socializing puppies during periods of social distancing.

Doggy Day Outs, Field Trips & Short-Term Fosters: Reducing Stress in Shelter Dogs While Increasing Volunteers and Adoptions

Discover simple and effective strategies to involve your community in volunteer outings that help reduce stress for shelter dogs and increase adoptions.

Sample Post-Adoption Follow-Up with Scripts and Email Templates

Use this sample adopter phone survey and email templates to conduct post-adoption follow-ups.

Virtual Animal Adoption Meet and Greet Example

Wondering what a virtual meet-and-greet straight from your foster family’s home looks like? Check out this video example.

Managing and Training Leash-Reactive Dogs

Help your dog adopters and foster caregivers manage and train leash-reactive dogs by downloading and sharing this PDF.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Behavior Tips for Intact Male Cats

Give foster caregivers and adopters four tips for living with an intact male cat in the rare circumstance when routine spay and neuter is not available.

Behavior Tips for Intact Male Dogs

Give foster caregivers and adopters six tips for living with an intact male dog in the rare circumstance when routine spay and neuter is not available.

How to Go Live on Facebook, Instagram, and Twitter

Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.