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Leveraging Facebook to Promote Your Big Adoption Event

Use these tried-and-true tips to capitalize on Facebook and find more homes for animals.

They Did It: Opening an Adoptions Café Right in the Shelter

Lucky visitors can grab a cup of coffee and relax with some sweet feline company in a Sacramento shelter’s catfé.

Posters and Shareable Graphics that Show the Financial Benefits of Adopting Shelter Dogs and Cats

Customize these posters and social media graphics so potential adopters can see at a glance the financial benefits of adopting a dog or cat from your organization.

Adopt Out 100 Kittens in a Day? Yes, You Can!

See how Oregon’s Cat Adoption Team (CAT) has been finding homes for 100 or more kittens during their one-day Kitten Palooza adoption extravaganza.

5 Ways to Promote Black Cats

Use these clever black cat adoption promotions from your colleagues in the animal welfare field to find more homes for sable-furred felines.

How to Run a Virtual Adoption Event

Learn the logistics of holding a virtual adoption event from Humane Rescue Alliance.

How to Write Compelling Bios

Whether you’re going for bios that are sweet and simple or ones that have a little more flair, download these resources to help keep your copy compelling.

Get ‘Em Out! How to Increase Dog Adoptions with Offsite Opportunities

Learn techniques for recruiting and training staff and volunteers to select and manage offsite adoption opportunities.

Adoption Promotions for Harder-to-Place Dogs and Cats

Download our easy-to-use promotion guide and help senior pets, special needs, and long-stay animals find loving homes.

How to Start or Elevate an Adoption Ambassadors Program

Exciting things can happen when shelters and rescues empower foster parents to market and directly adopt out their own foster dogs! Learn Adoption Ambassadors step-by-step.

Join The Rescue Effect