How to Start or Elevate an Adoption Ambassadors Program
Exciting things can happen when shelters and rescues empower foster parents to market and directly adopt out their own foster dogs! The ASPCA researched foster-assisted adoption programs like Adoption Ambassadors, and results showed the following:
Dogs adopted through the Adoption Ambassadors program compared to dogs adopted directly from the shelter reached a new audience of adopters! Only 30% of those adopting from the foster program had adopted a shelter dog before, compared to 52% of the shelter group.
Dogs adopted through the Adoption Ambassador program compared to dogs adopted directly from the shelter were returned less frequently. Only 7% of the dogs adopted from the foster program were returned, compared to 17% who were adopted directly from the shelter.
This research suggests Adoption Ambassadors-like programs result in better matchmaking and expose dogs to a different adopter pool—one that may be less likely to visit a shelter.
Plus, placing dogs in foster-assisted adoption programs lets you focus on the dogs who need you the most.
Learn how you can create or elevate your own Adoption Ambassador program: