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Dog Adoption Marketing Resources

Try these five dog-adoption resources during Adopt a Shelter Dog month or any time you want to promote the canines in your care.

5 Ways to Engage Potential Horse Adopters

Learn 5 ways to keep potential equine adopters engaged with your organization and committed to adopting when you don’t have a horse who fits their needs.

Adoption Marketing

Resources for Adopt Me Vests

A message like “Adopt Me” on a vest or bandana is a clear directive for potential adopters, letting them know this animal is available.

Research on Fee-Waived Animal Adoptions

Thinking about offering free adoptions? Research confirms that fee-waived cats are just as loved as ones with a price tag.

Tips on Creating Effective Adoption Contracts for Horses

Crafting an adoption contract that protects the animal—and doesn’t discourage people from adopting—is a crucial step in finding more homes for horses.

They Did It: SPCA of Texas Transports 1,000th Cat

Despite juggling hundreds of animals in their facility, a distemper outbreak, and challenges brought on by the pandemic, the SPCA of Texas transported their 1000th cat.

Smile! You’re Saving Lives

Explore ways to improve service by clarifying the meaning behind the work you do and applying proven concepts to what you already know.

New Horse Adopter Guide

Share this handy guide from Horse Illustrated with all your new equine adopters.

Online Resource Launches for Owner-to-Owner Adoptions

An online community, getyourpet.com, has launched to connect people who want to adopt pets with people who need to rehome their pets.