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Advocating for Meaningful Animal Welfare Policies Through Storytelling

Storytelling is a powerful way to showcase your lifesaving efforts and motivate lawmakers to remove barriers to keeping pets and people together.

New ASPCA Survey: Vast Majority of Dogs and Cats Acquired During Pandemic Still in Their Homes

As COVID-19 restrictions are lifted, 90% of dogs and 87% of cats are still in their homes.

Customize These Cute ASCM Overlays for Social Media

You can customize these attention-grabbing social media overlays for your cats, events, and all other things related to Adopt a Shelter Cat Month!

Five Steps to a Better Adoption Experience Download

This PDF details five steps to a better adoption experience, and can help you find good homes for your animals while taking a more conversational approach.

Tips to Make Dog Adoptions Stick

Follow these tips from dog expert Patricia McConnell to help maximize the chance for a lasting dog adoption.

How to Host A Virtual Adoption Event

Learn how to use social media to host fun virtual adoption events for animals who are in foster homes or don’t show well at the shelter.

Collect Adoption Interest with Online Applications

Check out these online adoption interest applications and use them as inspiration to create your own.

Effectively Message How to Help Found Kittens

Access effective communication tools to engage and empower your community to know what to do when they find kittens who aren’t really lost.

Meow for Now: Kitten Health, Behavior, & Wellness

Elevate your kitten foster program with kitten health and behavior resources for staff and foster families, including intake protocols and downloads for determining a kitten’s age and tips on kitten socialization.

How to Go Live on Facebook, Instagram, and Twitter

Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.