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Meet-and-Greet Experiences that May Impact Dog and Cat Adoption

Discover dozens of research-based factors that can increase—or decrease—a shelter animal’s likelihood of getting adopted as a result of an in-person or virtual meet-and-greet.

Tips for Socializing a Puppy

Follow these two creative tips for socializing puppies during periods of social distancing.

Free Adoptions: Why to Do Them, Finding Funding & Operational Considerations

Learn how free adoptions can lead to positive outcomes and significant benefits for animals and the community.

How to Facilitate Dog Adoptions Directly from Foster to Adoptive Homes

Download and customize protocols to help facilitate dog adoptions directly from foster to adoptive homes.

They Did It: Surprise Kitten Visit

Forget fruit baskets—give the gift of kittens instead! This Illinois shelter showed up at local supporting businesses with kitty thank-yous in tow.

How to Go Live on Facebook, Instagram, and Twitter

Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.

Customize These Cute ASCM Overlays for Social Media

You can customize these attention-grabbing social media overlays for your cats, events, and all other things related to Adopt a Shelter Cat Month!

Advocating for Meaningful Animal Welfare Policies Through Storytelling

Storytelling is a powerful way to showcase your lifesaving efforts and motivate lawmakers to remove barriers to keeping pets and people together.

5 Tips for Marketing Adult Cats Effectively

It’s easy for potential adopters to overlook adult cats for cute kittens. Use these five tips to help your adult cats stay in the spotlight.

Online Course to Increase Horse Adoption and Get More Supporters

This short training offers matchmaking strategies to build long-term adopters and supporters using conversation-based adoption counseling.

Join The Rescue Effect