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Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Five Steps to a Better Adoption Experience Download

This PDF details five steps to a better adoption experience, and can help you find good homes for your animals while taking a more conversational approach.

Increasing the Odds of a Successful Adoption

Discover the best ways to prepare and provide support for adopters bringing a new dog into their home.

Collect Adoption Interest with Online Applications

Check out these online adoption interest applications and use them as inspiration to create your own.

Meet-and-Greet Experiences that May Impact Dog and Cat Adoption

Discover dozens of research-based factors that can increase—or decrease—a shelter animal’s likelihood of getting adopted as a result of an in-person or virtual meet-and-greet.

Moving Forward and Preparing for the Future: How Shelters Responded to COVID-19

Join our roundtable discussion about how 3 organizations managed the pandemic and what insights they will carry into the future.

Virtual Animal Adoption Meet and Greet Example

Wondering what a virtual meet-and-greet straight from your foster family’s home looks like? Check out this video example.

Doggy Day Outs, Field Trips & Short-Term Fosters: Reducing Stress in Shelter Dogs While Increasing Volunteers and Adoptions

Discover simple and effective strategies to involve your community in volunteer outings that help reduce stress for shelter dogs and increase adoptions.

Adopter Support: Helping Adopters Succeed

Learn about a successful post-adopter support program that proactively reaches out to adopters to offer assistance with common problems.

Creating Adoption Processes that Truly Support Saving Lives

Learn specific strategies for engaging staff, volunteers, and the community to increase the volume and success of your adoptions.

Join The Rescue Effect