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Fewer Animals Available for Adoption May Mean More Animals Go Home

Discover how one organization increased cat adoptions by reducing the number of cats available for adoption.

Make A Doggie Enrichment Box

This Pittsburgh shelter came up with a super-portable enrichment idea that’s simple and quick to put together for instant canine fun.

5 Tips to Make Community Cats Better Neighbors

Use these five tips to keep neighbors happy and community an feral cats welcome in your community.

4 Tips for Equine Matchmaking

Learn five tips to make better adoption matches for the equines in your care.

Six Ideas for Feline Enrichment

Check out these seven easy and inexpensive ideas to help you make feline enrichment a part of your everyday routine.

7 Ideas to Promote Your Shelter Animals on Black Friday

Get more animals adopted just in time for the holidays with these Black Friday promotion ideas.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Marketing Checklist for Animal Shelters and Rescues

Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

5 Social Media Tips to Promote Animals for Shelters or Rescues

Social media tips to help you develop a plan for campaigns like National Adoption Weekend, Adopt a Shelter Dog Month, Help A Horse Day—and any time of the year.

Waiving Adoption Fees at the ASPCA’s Adoption Center

The ASPCA Adoption Center's successful fee-waived program began in September 2008 when it launched a "Free Over Three" promotion for cats three years and older and adoptions soared!