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They Did It: More Than Doubled Their Non-riding Horse Placements

With a focus on marketing efforts, training and care, you can find great homes for non-riding, or companion, horses.

ASPCA Increases Nationwide Equine Adoption Efforts with Addition of The Right Horse Initiative

Learn about the ASPCA’s addition of The Right Horse Initiative to our roster of lifesaving programs.

Providing Guidance to Horse Owners

Provide your followers with the support they need to care for their own horses during the COVID-19 crisis.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

They Did It: Youth Equine Programs

Discover how 2 equine organizations used youth programs to advance horse rescue and prepare students with essential life skills.

They Did It: Created a Barn-Leasing Program to Grow Their Own Horse Adopters

Learn how an innovative barn-leasing program allows new adopters a place to board their horses and maintain the sense of community they've built with like-minded horse lovers.

How to Improve Equine Adoption Profiles to Increase Adoptions

Help horses put their best hooves forward by improving adoption profiles. With a few enhancements, you’ll increase successful adoptions.

Talking With Harmony Equine Center About Euthanasia

Discover how Harmony Equine Center uses an evaluation matrix to inform the conversation around euthanasia.

They Did It: Facebook Fundraising Success

Learn Facebook fundraising tips from a horse rescue that made more than $16,000 in two weeks when faced with an emergency.

How to Take Compelling Photos of Adoptable Horses

Learn how to attract equine adopters by taking compelling photos of every horse in your care.

Join The Rescue Effect