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How to Go Live on Facebook, Instagram, and Twitter

Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.

Meow for Now: Kitten Health, Behavior, & Wellness

Elevate your kitten foster program with kitten health and behavior resources for staff and foster families, including intake protocols and downloads for determining a kitten’s age and tips on kitten socialization.

How to Host A Virtual Adoption Event

Learn how to use social media to host fun virtual adoption events for animals who are in foster homes or don’t show well at the shelter.

5 Tips for Marketing Adult Cats Effectively

It’s easy for potential adopters to overlook adult cats for cute kittens. Use these five tips to help your adult cats stay in the spotlight.

Technology Resources for Virtual Meet-and-Greets and Adoption Processing

When conducting virtual adoptions, consider this overview of technological needs, including shelter software, electronic document signing, and web conferencing.

Refresh Your Marketing for Long-Term Shelter Animals

Take these steps to review and refresh adoption marketing to find placement for longer-stay shelter animals.

They Did It: Decreased Length of Stay with Post-Adoption Spay/Neuter Contracts

Learn how 1 shelter used post-adoption spay/neuter contracts to get pets into homes faster and open space for more animals in need.

12 Technology Tips for Virtual Meet-and-Greets

Use these technology tips to make sure your virtual meet-and-greets are glitch-free.

Customize These Cute ASCM Overlays for Social Media

You can customize these attention-grabbing social media overlays for your cats, events, and all other things related to Adopt a Shelter Cat Month!

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

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