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Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Refresh Your Marketing for Long-Term Shelter Animals

Take these steps to review and refresh adoption marketing to find placement for longer-stay shelter animals.

New ASPCA Survey: Vast Majority of Dogs and Cats Acquired During Pandemic Still in Their Homes

As COVID-19 restrictions are lifted, 90% of dogs and 87% of cats are still in their homes.

Tips for Socializing a Puppy

Follow these two creative tips for socializing puppies during periods of social distancing.

Behavior Tips for Intact Male Cats

Give foster caregivers and adopters four tips for living with an intact male cat in the rare circumstance when routine spay and neuter is not available.

Behavior Tips for Intact Male Dogs

Give foster caregivers and adopters six tips for living with an intact male dog in the rare circumstance when routine spay and neuter is not available.

Managing and Training Leash-Reactive Dogs

Help your dog adopters and foster caregivers manage and train leash-reactive dogs by downloading and sharing this PDF.

12 Technology Tips for Virtual Meet-and-Greets

Use these technology tips to make sure your virtual meet-and-greets are glitch-free.

How to Go Live on Facebook, Instagram, and Twitter

Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.

Customize These Cute ASCM Overlays for Social Media

You can customize these attention-grabbing social media overlays for your cats, events, and all other things related to Adopt a Shelter Cat Month!

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