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Online Course to Increase Horse Adoption and Get More Supporters

This short training offers matchmaking strategies to build long-term adopters and supporters using conversation-based adoption counseling.

Meet-and-Greet Experiences that May Impact Dog and Cat Adoption

Discover dozens of research-based factors that can increase—or decrease—a shelter animal’s likelihood of getting adopted as a result of an in-person or virtual meet-and-greet.

5 Tips for Marketing Adult Cats Effectively

It’s easy for potential adopters to overlook adult cats for cute kittens. Use these five tips to help your adult cats stay in the spotlight.

Behavior Tips for Intact Male Cats

Give foster caregivers and adopters four tips for living with an intact male cat in the rare circumstance when routine spay and neuter is not available.

Behavior Tips for Living with Intact Dogs and Cats

Share these behavior tips with foster caregivers and adopters living with intact dogs and cats when spay/neuter surgeries are temporarily unavailable.

New ASPCA Survey: Vast Majority of Dogs and Cats Acquired During Pandemic Still in Their Homes

As COVID-19 restrictions are lifted, 90% of dogs and 87% of cats are still in their homes.

Customize These Cute ASCM Overlays for Social Media

You can customize these attention-grabbing social media overlays for your cats, events, and all other things related to Adopt a Shelter Cat Month!

Free Adoptions: Why to Do Them, Finding Funding & Operational Considerations

Learn how free adoptions can lead to positive outcomes and significant benefits for animals and the community.

Adoption Ambassadors Foster Program

Adoption Ambassadors is foster care taken to the next level: You supply simple training and a few tools, and foster parents take it from there.

How to Host A Virtual Adoption Event

Learn how to use social media to host fun virtual adoption events for animals who are in foster homes or don’t show well at the shelter.

Join The Rescue Effect