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Marketing Checklist for Animal Shelters and Rescues

Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

Processing Adoptions for Offsite Cats

Want to reduce length of stay for cats? Here’s how to handle the adoption process for offsite cats.

Refresh Your Marketing for Long-Term Shelter Animals

Take these steps to review and refresh adoption marketing to find placement for longer-stay shelter animals.

How to Start or Elevate an Adoption Ambassadors Program

Exciting things can happen when shelters and rescues empower foster parents to market and directly adopt out their own foster dogs! Learn Adoption Ambassadors step-by-step.

Making Offsite Cat Adoptions Successful

These tips on successful offsite cat adoption processes can help cut the length of stay for your shelter’s felines.

Pets as Gifts Can Safely Increase Holiday Adoptions

Learn how promoting pets as gifts can get more shelter animals adopted using research-backed techniques that save lives.

Leveraging Facebook to Promote Your Big Adoption Event

Use these tried-and-true tips to capitalize on Facebook and find more homes for animals.

Resources for Adopt Me Vests

A message like “Adopt Me” on a vest or bandana is a clear directive for potential adopters, letting them know this animal is available.

How to Throw a Shelter Kitten Shower

These kitten shower ideas are intended to make kitten season a bit easier, help you recruit foster families—and bring some fun to your community.

Research Shows Why Shelters Should Offer Free Cat Adoptions

Waive fees and adopters will come. The price tag – or lack thereof – doesn’t affect the love or longevity of an adopter’s relationship with a cat.

Join The Rescue Effect