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Marketing Checklist for Animal Shelters and Rescues

Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

How to Go Live on Facebook, Instagram, and Twitter

Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.

5 Tips on Leveraging TikTok for Animal Shelters and Rescues

Use these tips to help get your staff up and running on the TikTok app and start promoting your animals in a fun, interactive way!

Choosing and Working with Offsite Adoption Partners

Here’s how to find community partners to help you create a successful offsite cat adoption program.

How Animal Shelters Can Partner with Shopping Malls to Increase Adoptions and Donations

Partner with a retail mall to increase adoptions and find homes for special needs pets.

10 Ways to Celebrate Halloween with Shelter Animals

Here’s some spook-tacular inspiration from your colleagues in the animal welfare field—all treats, no tricks! Have some Halloween fun at your shelter this year.

Adoption Ambassadors Resources: Instructions for Adoption and Payment Paperwork

Your Adoption Ambassadors need guidance when it comes to finalizing the adoption of their foster pet, and our bulleted, customizable list does the trick.

Adoption Ambassadors Resources: How to Get Your Foster Pet Adopted in Two Weeks

Use this resource as a guide to help your dog foster parents get their charges adopted in 14 days or less!

10 Tips for Shooting Great Video of Your Shelter Animals

Looking for some quick tricks on producing sharp, professional videos to promote your services and shelter animals? Here are our top tips for high-quality video

Adopt Out 100 Kittens in a Day? Yes, You Can!

See how Oregon’s Cat Adoption Team (CAT) has been finding homes for 100 or more kittens during their one-day Kitten Palooza adoption extravaganza.

Join The Rescue Effect