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They Did It: Throwing a Slumber Party for Shelter Animals

Learn how an Arizona agency gave shelter animals some R&R—and some potential new homes at the same time.

7 Ideas to Promote Your Shelter Animals on Black Friday

Get more animals adopted just in time for the holidays with these Black Friday promotion ideas.

5 Social Media Tips to Promote Animals for Shelters or Rescues

Social media tips to help you develop a plan for campaigns like National Adoption Weekend, Adopt a Shelter Dog Month, Help A Horse Day—and any time of the year.

10 Tips for Shooting Great Video of Your Shelter Animals

Looking for some quick tricks on producing sharp, professional videos to promote your services and shelter animals? Here are our top tips for high-quality video

Choosing and Working with Offsite Adoption Partners

Here’s how to find community partners to help you create a successful offsite cat adoption program.

Video: Setup and Loading Dog Relocation Transport

Help reduce stress during animal transport and relocation with these easy planning tips.

Meet-and-Greet Experiences that May Impact Dog and Cat Adoption

Discover dozens of research-based factors that can increase—or decrease—a shelter animal’s likelihood of getting adopted as a result of an in-person or virtual meet-and-greet.

Shelter Behavior Roundtable: Just-in-Time Tune-Ups to Get Animals Adopted

Need to help your shelter animals get ready for adoption? Join our expert panel to discuss best practices when deciding if an animal is adoptable and ready to find a new home.

How to Go Live on Facebook, Instagram, and Twitter

Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.

New ASPCA Survey: Vast Majority of Dogs and Cats Acquired During Pandemic Still in Their Homes

As COVID-19 restrictions are lifted, 90% of dogs and 87% of cats are still in their homes.

Join The Rescue Effect