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5 Social Media Tips to Promote Animals for Shelters or Rescues

Social media tips to help you develop a plan for campaigns like National Adoption Weekend, Adopt a Shelter Dog Month, Help A Horse Day—and any time of the year.

They Did It: Throwing a Slumber Party for Shelter Animals

Learn how an Arizona agency gave shelter animals some R&R—and some potential new homes at the same time.

Matchmaking Made Easy: Conversational, Nonjudgmental Adoption Counseling Tips & Language Guide

Download these easy conversation guides to help with nonjudgmental adoption counseling that uses positive, inclusive language to build trust and increase adoptions.

Online Course to Increase Horse Adoption and Get More Supporters

This short training offers matchmaking strategies to build long-term adopters and supporters using conversation-based adoption counseling.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Marketing Checklist for Animal Shelters and Rescues

Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

4 Tips for Equine Matchmaking

Learn five tips to make better adoption matches for the equines in your care.

Sample Animal Relocation Report and Checklists

Complete these customizable Animal Transport Report and Pre- and Post-Transport Safety Checklists before and after every transport to ensure you are following your agency’s transport protocols.

Dog Adoption Marketing Resources

Try these five dog-adoption resources during Adopt a Shelter Dog month or any time you want to promote the canines in your care.

Adoption Ambassador Training Materials

Download and customize this presentation to help guide your Adoption Ambassador trainings to get cats and dogs adopted safely direct from foster homes

Join The Rescue Effect