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Leveraging Facebook to Promote Your Big Adoption Event

Use these tried-and-true tips to capitalize on Facebook and find more homes for animals.

They Did It: Enhanced Cageless Cat Housing with Local Landmark Décor

The San Francisco SPCA describes how pets and people benefit from cleverly designed replicas of iconic landmarks in their shelter.

5 Ways to Promote Black Cats

Use these clever black cat adoption promotions from your colleagues in the animal welfare field to find more homes for sable-furred felines.

Adoption Ambassadors Foster Program

Adoption Ambassadors is foster care taken to the next level: You supply simple training and a few tools, and foster parents take it from there.

Barn Cat Programs that Work

Learn how two agencies provided alternative living arrangements for hundreds of cats in barns, warehouses and factories

Simultaneously Message Kitten Foster Recruitment and Leaving Healthy Kittens in Place

Struggling with how to ask the public to leave found healthy kittens in the field while also recruiting kitten foster caregivers? Check out these messaging ideas.

They Did It: Opening an Adoptions Café Right in the Shelter

Lucky visitors can grab a cup of coffee and relax with some sweet feline company in a Sacramento shelter’s catfé.

6 Ways to Protect Horses While Transferring Ownership

Discover six ways to provide a safety net for horses while still transferring ownership at the time of adoption.

How to Go Live on Facebook, Instagram, and Twitter

Going live for an event, campaign, or just to show off animals boosts your social media strategy and helps raise visibility. Get best practices on how to go live.

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