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Increase Adoptions Through Social & Traditional Media

Here are four approaches that use the power of media—both social and traditional—to get more notice and find more dog adopters.

Five Tips for Using Social Media Ads to Promote Adoptable Horses

Utilize paid social ads to reach more adopters and save more equines.

Volunteer Management Tips for Equine Adoption Organizations

Discover tips to recruit, train, and keep volunteers coming back to maximize your organization’s impact on the horses in your care.

2025 ASPCA Reimagining Racers: Grants for Adopting Out Retired Racehorses

ASPCA Right Horse Adoption Partners, Industry Partners, and organizations in the Warm-Up Ring are invited to apply for a grant to support programs aimed at adopting out retired Thoroughbred racehorses.

Trapped Cat Induction & Perioperative Care at Spay/Neuter Clinics

These resources demonstrate the way anesthesia is administered to trapped cats, where it differs from the regular cat population, at the ASPCA Spay/Neuter Alliance.

How to Make Comfy Cat Beds Out of Oil Pans

Get the instructions for a comfy and durable bed made from an oil pan—simple to make and easy to clean.

Adoption Ambassadors Resources: How to Choose Dogs for the Program

Need some guidelines on which types of dogs to include in your Adoption Ambassadors foster home program? Look no further!

The Power of Purpose: How Knowing What You Believe Will Increase Your Impact

How do you increase the impact your work has on the your communities? This webinar looks at how exploring your values makes you more effective.

Adopter Support: Helping Adopters Succeed

Learn about a successful post-adopter support program that proactively reaches out to adopters to offer assistance with common problems.

They Did It: Discovered How to Find Homes for “Hard to Adopt” Equines

Learn why the West Virginia Horse Network is finding it easier to adopt out companion horses.

Join The Rescue Effect