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Want them lining up to adopt on November 25? Here’s a selection of Black Friday promos to try on for size

Cupid called and asked us to pass on these great V-Day ideas for shelters and rescues. SWAK!

Check out these V-Day ideas—some low-cost, some no-cost—from your colleagues in the field.

When you’ve got ‘em, flaunt ‘em. Check out these promos from the field.

Want that quintessential line out your door the day after Thanksgiving? Go ahead, try a Black Friday promo.

These seven tips may help you encourage potential adopters to consider adding an older, sernior pet to the family.

Here's a collection of the clever and sweet ways the field has engaged the community as inspiration for planning your next Mother's Day promotion.

Websites with excellent information and resources for those planning for or otherwise involved in the care of animals in disaster.

Share these fun (but safe and healthy) ways owners can spoil their beloved pets, suggested by the ASPCA Animal Poison Control Center.