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Board & Leadership

Use these resources to create a customer-focused staff and board of directors.

Top 10 Tips for Responding to Negative Comments

When faced with negative comments, remember the 3 Cs: context, consistency and case-by-case. Here are tips on fielding hits from blogs, forums or Facebook.

How to Use Online Orientation for More Foster Parents, Less Staff Burden

Read how online orientation can increase your pool of foster families and decrease the burden on your staff and resources.

The Rescue Effect: Tools & Resources for Animal Shelters

Join The Rescue Effect campaign in 2025. We're providing shelters and rescues the tools and resources they need to increase critical adoption, foster and community engagement without having to change any processes or policies.

Managing People Resources

This section contains tips and tools to help you hire, manage and, if necessary, correct the people who help you get the work done of saving lives.

Getting Good TV and Radio Coverage

Check out tips for working with broadcast media and building relationships with people who influence what stories are covered.

5 Tips on Leveraging TikTok for Animal Shelters and Rescues

Use these tips to help get your staff up and running on the TikTok app and start promoting your animals in a fun, interactive way!

6 Tips for Retaining Foster Families

Want to keep your foster families happy and thriving? These six tips can help you meet their needs and ensure your foster program's success.

How to Make a Pet First Aid Kit

Share our DIY pet first-aid kit with your adopters, clients and community.

Video: Setup and Loading Cat Relocation Transport

The following protocol will help cats relax during travel and reduce fear and stress behaviors during transport and relocation.