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Thinking about waiving fees? Research studies and individual experiences confirm that fee-waived cats are just as loved as ones with a price tag.

Use these five tips to keep funds coming in during fee-waived adoption promotions.

This webinar explains the research behind fee-waived cats and teaches you how to prepare for a fee-waived event and determine which data to capture.

Want to host a successful large-scale adoption event? Use these 12 terrific tips from your colleagues who have been there, done that.

Each of these shelters has put its own spin on an Adoption Ambassadors program that empowers foster parents to market and adopt out animals.

Conversational adoption counseling helps you get the information you need while reducing adopter stress and creating a positive impression.

Use these tried-and-true tips to capitalize on Facebook and find more homes for animals.

Where you hold a large-scale adoption event can play a big part in its success. Follow these five tips from your colleagues in the field.

Follow these tips to generate exposure for your adoptable horses and help them find their new homes.

In this section you’ll find adoption promotions and event planning resources to help you save more lives.