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Getting Good TV and Radio Coverage

Check out tips for working with broadcast media and building relationships with people who influence what stories are covered.

Sample Post-Adoption Follow-Up with Scripts and Email Templates

Use this sample adopter phone survey and email templates to conduct post-adoption follow-ups.

People & Pet Food Dangers

From well-known food dangers such as chocolate to various herbs, bread dough, nuts and more, treatment options are suggested here.

ASPCA Releases New Data about Pets in Poverty Due to COVID-19

Learn how new data from the ASPCA about pets in poverty due to COVID-19 is impacting the types of services animal welfare agencies are providing to the community.

Marijuana Toxicosis in Animals

Marijuana –or weed– exposure is common in pets, and though it's generally not life-threatening, the nature or amount of ingestion can complicate treatment.

Heartworm in Animal Shelter Populations

Learn how to prevent and treat heartworm in shelter animals.

Oral Joint Supplements and ALA

Learn about Alpha Lipoic Acid’s benefits and dangers in veterinary medicine.

Marketing Checklist for Animal Shelters and Rescues

Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

Sample Plans for Evacuation and Sheltering

These three sample plans can be adapted for your needs to help you prepare for animal emergencies, including evacuations and temporary sheltering.

Back-to-School Safety Tips for Pets

Backpacks and lunchboxes can present hazards to animals in the home, so share these back-to-school safety tips with clients, adopters and your community.

Join The Rescue Effect