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Adoption Ambassadors Resources: Take-Home Checklist

This checklist will ensure your Adoption Ambassadors are leaving your shelter with all the supplies they need to care for and market their foster pets.

Matchmaking Made Easy: Conversational, Nonjudgmental Adoption Counseling Tips & Language Guide

Download these easy conversation guides to help with nonjudgmental adoption counseling that uses positive, inclusive language to build trust and increase adoptions.

They Did It: Built the Capacity of Their Emergency Response Team

The San Diego Humane Society built the capacity of its Emergency Response Team to respond to animals in crisis resulting from natural disasters.

Meet-and-Greet Experiences that May Impact Dog and Cat Adoption

Discover dozens of research-based factors that can increase—or decrease—a shelter animal’s likelihood of getting adopted as a result of an in-person or virtual meet-and-greet.

10 Dog Adoption Promos That Made Us LOL

These dog promos from the field are sure to bring you chuckles—here’s inspiration to use humor to help increase adoptions.

Increase Adoptions Through Social & Traditional Media

Here are four approaches that use the power of media—both social and traditional—to get more notice and find more dog adopters.

They Did It: Youth Equine Programs

Discover how 2 equine organizations used youth programs to advance horse rescue and prepare students with essential life skills.

They Did It: Throwing a Slumber Party for Shelter Animals

Learn how an Arizona agency gave shelter animals some R&R—and some potential new homes at the same time.

They Did It: More Than Doubled Their Non-riding Horse Placements

With a focus on marketing efforts, training and care, you can find great homes for non-riding, or companion, horses.

Creating Adoption Processes that Truly Support Saving Lives

Learn specific strategies for engaging staff, volunteers, and the community to increase the volume and success of your adoptions.

Join The Rescue Effect