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Adopt a Horse Month 2024 Kickoff

Join us for the campaign launch webinar where we'll share strategies to boost equine adoptions over the coming weeks and beyond.

They Did It: Broodmare Adoption Programs

Discover how 2 equine organizations built broodmare placement programs to answer a unique and critical challenge in horse rescue.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

10 Cat Adoption Promotion Samples

Adopt a Shelter Cat Month is the perfect time to get your marketing on and try a new promotion. We’ve gathered some of our favorite examples and samples.

Feline URI Handouts for Fosters & Adopters

Feline URI is similar to the common cold in humans—and, like the common cold, can usually be resolved with supportive care and rest.

How to Start or Elevate an Adoption Ambassadors Program

Exciting things can happen when shelters and rescues empower foster parents to market and directly adopt out their own foster dogs! Learn Adoption Ambassadors step-by-step.

Meet Your Match Pet Adoption Program

Meet Your Match is a research-based adoptions program proven to increase adoptions and decrease returns. Learn about Canine- and Feline-ality

Tips on Creating Effective Adoption Contracts for Horses

Crafting an adoption contract that protects the animal—and doesn’t discourage people from adopting—is a crucial step in finding more homes for horses.

4 Effective Strategies to Adopt Out Foster Kittens

Learn four effective ways to find homes for foster kittens, including Adoption Ambassadors, mega-adoption events, pet supply stores and relocation.

Five Steps to a Better Adoption Experience Download

This PDF details five steps to a better adoption experience, and can help you find good homes for your animals while taking a more conversational approach.