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How to Place Hard-to-Adopt Equines

Do you take in equine who are challenging to place for adoption? Learn how to find good homes for your “hard to adopt” horses.

3 Tips for Growing Your Own Adopters by Welcoming First-Time Horse Owners

Discover how one agency has found success cultivating their community’s horse enthusiasts into quality adopters—and how you can do the same.

Expert Tips for Telling, Pitching & Sharing Your Stories

Learn how to master media relations, build your social media presence & create professional videos to rock your equine promotions.

They Did It: Discovered How to Find Homes for “Hard to Adopt” Equines

Learn why the West Virginia Horse Network is finding it easier to adopt out companion horses.

ASPCA® Adopt a Horse Month Resources

Use our equine resources to prepare horses for adoption, welcome new and existing horse owners to your agency, make effective matches, and support adopters post-adoption.

They Did It: Increased Horse Adoption and Decreased Length of Stay with Customer-Friendly Adoption Policies

Learn how one adoption agency was able to help more at-risk horses by welcoming new adopters and transferring in more community members’ horses.

They Did It: Built a Successful Social Media Presence to Adopt Out More Horses

Learn best practices for using social media to promote equine adoptions from New Vocations Racehorse Adoption Program.

How to Write Horse Adoption Listings

Learn how to attract equine adopters by writing compelling and transparent descriptions for every horse in your care.

5 Ways to Engage Potential Horse Adopters

Learn 5 ways to keep potential equine adopters engaged with your organization and committed to adopting when you don’t have a horse who fits their needs.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

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