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GIS Video: How to Find Dirty Address Data

Have you been thinking about starting a GIS project at your shelter? Gathering the right data can help target the most at-risk animals in your community.

Top 10 Tips for Responding to Negative Comments

When faced with negative comments, remember the 3 Cs: context, consistency and case-by-case. Here are tips on fielding hits from blogs, forums or Facebook.

A Pup Named Pumpernickel is ASPCA Spay/Neuter Alliance’s 500,000th Patient

As of October 11, 2022, half a million animals have been spayed and neutered by the ASPCA Spay/Neuter Alliance (ASNA). The landmark patient was a puppy named Pumpernickel.

They Did It: How a Horse Rescue Created a Steady Revenue Stream

Find out how one equine rescue created a learning program for businesses that raises thousands of dollars each year.

They Did It: Raised More Than 25% of Their Annual Fundraising Goal During One Event

What made Heart of the Valley Animal Shelter’s signature “Dog Ball” fundraiser so successful? Executive Director Marla Caulk shares her tips.

Creating SOPs

Find out what SOPs are, what they should contain, who benefits from having them and strategies for getting them written.

Writing a Winning Press Release

Apply these five pointers to all press releases you write to help ensure they are chosen over hundreds of others sent in.

5 Tips for Thanking Donors

Use these five basic tips for showing gratitude to donors, building goodwill—and potentially fostering larger donations in the future.

Tips: Fundraising with Social Media

Tips to tackle the Facebook and Twitter fundraising frontiers.

Retail Smarts: Selling Used Tennis Balls

Creative marketing, at your service. Learn how you can repurpose donated items for profit in your retail store.