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Adopt a Horse Month Promotional Downloads and Graphics

Download your guide for Adopt a Horse Month and learn some best practices to promote your adoptable equines.

Five Tips for Using Social Media Ads to Promote Adoptable Horses

Utilize paid social ads to reach more adopters and save more equines.

They Did It: More Than Doubled Their Non-riding Horse Placements

With a focus on marketing efforts, training and care, you can find great homes for non-riding, or companion, horses.

They Did It: Helped More Horses by Building a Safety Net Program

Learn how an equine rescue developed a safety net program to help divert horses from intake.

How Conversational Adoption Can Help You Place More Horses in Homes

Learn 5 tips for shifting to a conversational adoption approach that will enhance matchmaking and increase equine adoptions.

They Did It: Built a Successful Social Media Presence to Adopt Out More Horses

Learn best practices for using social media to promote equine adoptions from New Vocations Racehorse Adoption Program.

ASPCA® Adopt a Horse Month Resources

Use our equine resources to prepare horses for adoption, welcome new and existing horse owners to your agency, make effective matches, and support adopters post-adoption.

They Did It: Reduced Barriers for Equine Adopter Engagement and Post-Adoption Support

Discover how West Virginia Horse Network used creativity and innovation to both attract and support first-time equine adopters.

FAQs about Horse and Donkey Microchipping

Learn why and how to microchip horses and donkeys with these informative FAQs.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.