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New ASPCA Survey: Vast Majority of Dogs and Cats Acquired During Pandemic Still in Their Homes

As COVID-19 restrictions are lifted, 90% of dogs and 87% of cats are still in their homes.

6 Tips for Following Up with Adopters

Following up with adopters is a key part of keeping people and pets together. Check out these tips to help your organization design an effective follow-up process.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Meet-and-Greet Experiences that May Impact Dog and Cat Adoption

Discover dozens of research-based factors that can increase—or decrease—a shelter animal’s likelihood of getting adopted as a result of an in-person or virtual meet-and-greet.