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Increase Adoptions Through Social & Traditional Media

Here are four approaches that use the power of media—both social and traditional—to get more notice and find more dog adopters.

Adoption Ambassadors Resources: Adopter Hot Spots

This customizable download can be used to help Adoption Ambassadors and foster volunteers connect with potential adopters at hot spots around town.

How Animal Shelters Can Partner with Shopping Malls to Increase Adoptions and Donations

Partner with a retail mall to increase adoptions and find homes for special needs pets.

Pets as Gifts Can Safely Increase Holiday Adoptions

Learn how promoting pets as gifts can get more shelter animals adopted using research-backed techniques that save lives.

They Did It: Opening an Adoptions Café Right in the Shelter

Lucky visitors can grab a cup of coffee and relax with some sweet feline company in a Sacramento shelter’s catfé.

Posters and Shareable Graphics that Show the Financial Benefits of Adopting Shelter Dogs and Cats

Customize these posters and social media graphics so potential adopters can see at a glance the financial benefits of adopting a dog or cat from your organization.

Adoption Ambassadors Resources: Instructions for Adoption and Payment Paperwork

Your Adoption Ambassadors need guidance when it comes to finalizing the adoption of their foster pet, and our bulleted, customizable list does the trick.

Get ‘Em Out! How to Increase Dog Adoptions with Offsite Opportunities

Learn techniques for recruiting and training staff and volunteers to select and manage offsite adoption opportunities.

Choosing and Working with Offsite Adoption Partners

Here’s how to find community partners to help you create a successful offsite cat adoption program.

Resources for Adopt Me Vests

A message like “Adopt Me” on a vest or bandana is a clear directive for potential adopters, letting them know this animal is available.