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Leveraging Facebook to Promote Your Big Adoption Event

Use these tried-and-true tips to capitalize on Facebook and find more homes for animals.

Meet Your Match Pet Adoption Program

Meet Your Match is a research-based adoptions program proven to increase adoptions and decrease returns. Learn about Canine- and Feline-ality

10 Ways to Celebrate Halloween with Shelter Animals

Here’s some spook-tacular inspiration from your colleagues in the animal welfare field—all treats, no tricks! Have some Halloween fun at your shelter this year.

7 Ideas to Promote Your Shelter Animals on Black Friday

Get more animals adopted just in time for the holidays with these Black Friday promotion ideas.

Research on Fee-Waived Animal Adoptions

Thinking about offering free adoptions? Research confirms that fee-waived cats are just as loved as ones with a price tag.

Doggy Day Outs, Field Trips & Short-Term Fosters: Reducing Stress in Shelter Dogs While Increasing Volunteers and Adoptions

Discover simple and effective strategies to involve your community in volunteer outings that help reduce stress for shelter dogs and increase adoptions.

Making Offsite Cat Adoptions Successful

These tips on successful offsite cat adoption processes can help cut the length of stay for your shelter’s felines.

Waiving Adoption Fees at the ASPCA’s Adoption Center

The ASPCA Adoption Center's successful fee-waived program began in September 2008 when it launched a "Free Over Three" promotion for cats three years and older and adoptions soared!

Strategies for Placing Special Needs Horses

If you're finding homes for special needs horses, check out these winning suggestions and strategies from equine rescues.

7 Tips for Messaging Kitten Season

With some good messaging you’ll have a better shot of bringing more donors, volunteers and foster families on board.