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Leveraging Facebook to Promote Your Big Adoption Event

Use these tried-and-true tips to capitalize on Facebook and find more homes for animals.

Meet Your Match Pet Adoption Program

Meet Your Match is a research-based adoptions program proven to increase adoptions and decrease returns. Learn about Canine- and Feline-ality

Meet Your Match® Survey and Guides to Download

Canine-ality and Feline-ality guide and survey for the Meet Your Match adoption program

3 Tips for Creating Kitten Foster Baby Bags

To make sure your kitten foster caregivers have everything they need, try sending them home with kitten baby bags full of supplies.

7 Ideas to Promote Your Shelter Animals on Black Friday

Get more animals adopted just in time for the holidays with these Black Friday promotion ideas.

6 Tips for Following Up with Adopters

Following up with adopters is a key part of keeping people and pets together. Check out these tips to help your organization design an effective follow-up process.

Refresh Your Marketing for Long-Term Shelter Animals

Take these steps to review and refresh adoption marketing to find placement for longer-stay shelter animals.

They Did It: ‘Name Your Price’ Cat Adoption Event

Think holding a “Name Your Price” adoption event means no income? Think again! One small shelter in Minnesota tried it with great success!

5 Tips to Support Kitten Foster Caregivers in Areas of High Shelter Intake

By supporting community members who are already providing foster care for kittens, animal welfare organizations can strengthen what’s already working.

10 Tips for Being a Powerful Advocate for Pit Bulls

Discover 10 ways to advocate for pit bull-type dogs, including adoption campaigns and resources for adopters.

Join The Rescue Effect