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5 Ways to Promote Black Cats

Use these clever black cat adoption promotions from your colleagues in the animal welfare field to find more homes for sable-furred felines.

10 Ways to Thank Animal Foster Families

Try these free and low-cost tips to show gratitude for your animal shelter or rescue’s foster families.

10 Cat Adoption Promotion Samples

Adopt a Shelter Cat Month is the perfect time to get your marketing on and try a new promotion. We’ve gathered some of our favorite examples and samples.

Online Course to Increase Horse Adoption and Get More Supporters

This short training offers matchmaking strategies to build long-term adopters and supporters using conversation-based adoption counseling.

Feline Foster Care Guide

Whether you’re launching a foster program or looking to enhance an existing one, this Feline Foster Care Guide can equip your team and foster families with all they need to succeed.

Effectively Message How to Help Found Kittens

Access effective communication tools to engage and empower your community to know what to do when they find kittens who aren’t really lost.

Matchmaking Made Easy: Conversational, Nonjudgmental Adoption Counseling Tips & Language Guide

Download these easy conversation guides to help with nonjudgmental adoption counseling that uses positive, inclusive language to build trust and increase adoptions.

5 Uses for QR Codes in Animal Shelters

Learn how your animal shelter can use QR codes to increase adoptions and manage your operations more efficiently.

How to Take Animal Sheltering Operations Online During a Crisis

Get tips for hosting virtual event, online adoptions fundraisers during the COVID-19 crisis.

Meow for Now: Foster Family Recruitment and Retention

Get tips for recruiting and retaining foster caregivers to create or enhance your kitten foster program.

Join The Rescue Effect