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Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

4 Tips for Sheltering Community Cats in Winter

Want to provide comfort and safety to community cats in the cold winter months? Here’s how to build a shelter for feral cats on the cheap.

They Did It: Reinvented How They Talk About Behavior in Shelter Animals

Two experts provide examples and tools for messaging behavior in shelter animals that can be easily implemented into daily operations.

5 Ways to Find More Foster Parents

Looking for more foster families? These five areas of focus can help you find people who may not have considered fostering before but welcome the opportunity.

Adoption Ambassadors Resources: Job Description

This handy one-sheet job description summarizes the goal and responsibilities of being an Adoption Ambassadors pet foster home.

5 Tips for Marketing Adult Cats Effectively

It’s easy for potential adopters to overlook adult cats for cute kittens. Use these five tips to help your adult cats stay in the spotlight.

Refresh Your Marketing for Long-Term Shelter Animals

Take these steps to review and refresh adoption marketing to find placement for longer-stay shelter animals.

How to Talk TNR

Want to get your community on board with TNR? Talk it up this way.

Foster Animal Biography Sheet

Share these handy worksheets with foster families to gather information about your animals in foster care. You can choose between a dog/cat or equine version.

They Did It: Doggy Day Out

Read about one agency's Doggy Day Out program that lets volunteers take dogs on trips of their choosing like hikes, beach trips, dinners and even sleepovers.

Join The Rescue Effect