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Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Marketing Checklist for Animal Shelters and Rescues

Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

How Many Parvo Vaccines Should Puppies Have Before Transport?

Discover the results of the ASPCA’s study on vaccinating puppies for parvovirus by reading the study and reviewing an accompanying video.

How to Use Online Orientation for More Foster Parents, Less Staff Burden

Read how online orientation can increase your pool of foster families and decrease the burden on your staff and resources.

Emergency Foster Resources

Use these fostering resources to help you recruit and manage fosters during an emergency.

Research Shows Why Shelters Should Offer Free Cat Adoptions

Waive fees and adopters will come. The price tag – or lack thereof – doesn’t affect the love or longevity of an adopter’s relationship with a cat.

Processing Adoptions for Offsite Cats

Want to reduce length of stay for cats? Here’s how to handle the adoption process for offsite cats.

How Animal Shelters Can Partner with Shopping Malls to Increase Adoptions and Donations

Partner with a retail mall to increase adoptions and find homes for special needs pets.

5 Tips for Marketing Adult Cats Effectively

It’s easy for potential adopters to overlook adult cats for cute kittens. Use these five tips to help your adult cats stay in the spotlight.

Field to Foster Online Course

Enroll in this new (and free) online course and learn an innovative approach to preserve your shelter capacity and get animals into foster homes quickly.

Join The Rescue Effect