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They Did It: Reinvented How They Talk About Behavior in Shelter Animals

Two experts provide examples and tools for messaging behavior in shelter animals that can be easily implemented into daily operations.

Refresh Your Marketing for Long-Term Shelter Animals

Take these steps to review and refresh adoption marketing to find placement for longer-stay shelter animals.

How to Host a Dog Talent Show at Your Shelter

Learn how a talent show for dogs is a fun and engaging way to showcase animals who are available for adoption.

Research Shows Why Shelters Should Offer Free Cat Adoptions

Waive fees and adopters will come. The price tag – or lack thereof – doesn’t affect the love or longevity of an adopter’s relationship with a cat.

How to Create Electronic Certificates of Veterinary Inspection

Learn how to easily convert your health certificates, or certificates of veterinary inspection (CVIs), from paper to electronic forms.

Dog Adoption Marketing Resources

Try these five dog-adoption resources during Adopt a Shelter Dog month or any time you want to promote the canines in your care.

10 Cat Adoption Promotion Samples

Adopt a Shelter Cat Month is the perfect time to get your marketing on and try a new promotion. We’ve gathered some of our favorite examples and samples.

Adoption Ambassadors Resources: How to Choose Dogs for the Program

Need some guidelines on which types of dogs to include in your Adoption Ambassadors foster home program? Look no further!

5 Tips for Marketing Adult Cats Effectively

It’s easy for potential adopters to overlook adult cats for cute kittens. Use these five tips to help your adult cats stay in the spotlight.

3 Tips for Creating Kitten Foster Baby Bags

To make sure your kitten foster caregivers have everything they need, try sending them home with kitten baby bags full of supplies.