Search Search Search You must have JavaScript enabled to use this form. Topic Programs & Operations Board & Leadership Fundraising Grants Adoption & Placement Promotions & Events Clear All Essential Tips for Effective Fundraising The ASPCA’s Philanthropy team offers tips and best practices in animal welfare fundraising strategies. They Did It: Raised More Than 25% of Their Annual Fundraising Goal During One Event What made Heart of the Valley Animal Shelter’s signature “Dog Ball” fundraiser so successful? Executive Director Marla Caulk shares her tips. Board & Leadership Use these resources to create a customer-focused staff and board of directors. They Did It: Surpassed Their Giving Tuesday Goal See how the SPCA of Texas used compelling stories and customized messaging to exceed their 2020 Giving Tuesday goal by nearly 25%. They Did It: Raised $40,000 for a New Play Yard in Just 24 Hours NHA raised $40K in just 24 hours for an outdoor play yard for their dogs, which provided both placement opportunities & behavioral support. How Animal Shelters Can Partner with Shopping Malls to Increase Adoptions and Donations Partner with a retail mall to increase adoptions and find homes for special needs pets.