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They Did It: Facebook Fundraising Success

Learn Facebook fundraising tips from a horse rescue that made more than $16,000 in two weeks when faced with an emergency.

They Did It: Creating More Vertical Space for Cats

To provide more enrichment for the cats in their care, this California shelter installed a new climbing wall.

They Did It: Surpassed Their Giving Tuesday Goal

See how the SPCA of Texas used compelling stories and customized messaging to exceed their 2020 Giving Tuesday goal by nearly 25%.

How to Take Animal Sheltering Operations Online During a Crisis

Get tips for hosting virtual event, online adoptions fundraisers during the COVID-19 crisis.

They Did It: DIY Capital Campaign

Learn the successful strategies employed when a Colorado large-animal sanctuary needed to raise $100,000 fast.

The Rescue Effect: Tools & Resources for Animal Shelters

Join The Rescue Effect campaign in 2025. We're providing shelters and rescues the tools and resources they need to increase critical adoption, foster and community engagement without having to change any processes or policies.

They Did It: Raised More Than 25% of Their Annual Fundraising Goal During One Event

What made Heart of the Valley Animal Shelter’s signature “Dog Ball” fundraiser so successful? Executive Director Marla Caulk shares her tips.

Feline Enrichment

Make feline enrichment a part of every cat’s day with these simple and clever ideas, many of which can be folded into your regular shelter routine.

5 Tips on Leveraging TikTok for Animal Shelters and Rescues

Use these tips to help get your staff up and running on the TikTok app and start promoting your animals in a fun, interactive way!

Reduce the Risk of Feeding Horses Contaminated Hay

While horses may normally avoid ingesting noxious weeds or moldy hay, they can be more likely to ingest them when mixed into their feed.