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Dog Adoption Marketing Resources

Try these five dog-adoption resources during Adopt a Shelter Dog month or any time you want to promote the canines in your care.

Adopter Support: Helping Adopters Succeed

Learn about a successful post-adopter support program that proactively reaches out to adopters to offer assistance with common problems.

Research Shows Why Shelters Should Offer Free Cat Adoptions

Waive fees and adopters will come. The price tag – or lack thereof – doesn’t affect the love or longevity of an adopter’s relationship with a cat.

4 Effective Strategies to Adopt Out Foster Kittens

Learn four effective ways to find homes for foster kittens, including Adoption Ambassadors, mega-adoption events, pet supply stores and relocation.

How to Host A Virtual Adoption Event

Learn how to use social media to host fun virtual adoption events for animals who are in foster homes or don’t show well at the shelter.

Research Behind Adoption Ambassadors

Research conducted by the ASPCA has found that empowering fosters to find adopters is a simple and powerful strategy for saving more lives.

New Horse Adopter Guide

Share this handy guide from Horse Illustrated with all your new equine adopters.

Adopt a Horse Month Promotional Downloads and Graphics

Download your guide for Adopt a Horse Month and learn some best practices to promote your adoptable equines.

Adoption Ambassadors Resources: Adopter Hot Spots

This customizable download can be used to help Adoption Ambassadors and foster volunteers connect with potential adopters at hot spots around town.

Adoption Marketing