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ASPCA Increases Nationwide Equine Adoption Efforts with Addition of The Right Horse Initiative

Learn about the ASPCA’s addition of The Right Horse Initiative to our roster of lifesaving programs.

Posters and Shareable Graphics that Show the Financial Benefits of Adopting Shelter Dogs and Cats

Customize these posters and social media graphics so potential adopters can see at a glance the financial benefits of adopting a dog or cat from your organization.

Adopt All Your Kittens in a Day: How to Hold a Low-Stress Event

Prepare for kitten season with this free webinar on planning and executing a mega-adoption event that's low on stress but high on adoptions.

Shelter Behavior Roundtable: Just-in-Time Tune-Ups to Get Animals Adopted

Need to help your shelter animals get ready for adoption? Join our expert panel to discuss best practices when deciding if an animal is adoptable and ready to find a new home.

7 Ideas to Promote Your Shelter Animals on Black Friday

Get more animals adopted just in time for the holidays with these Black Friday promotion ideas.

Comforting Cats: Rub It In

This clever shelter provides comfort to the cats in their care on the cheap.

Stressbuster: Canine Sleepovers

Find out how one shelter reduces stress for dogs without entirely removing them from the adoption floor.

6 Tips for Placing Special Needs Horses

Learn 6 tips for placing special needs and unrideable equine into good homes.

5 Social Media Tips to Promote Animals for Shelters or Rescues

Social media tips to help you develop a plan for campaigns like National Adoption Weekend, Adopt a Shelter Dog Month, Help A Horse Day—and any time of the year.

How to Use Food to Socialize Kittens

Food is the most important tool used in the socialization process. Here is a step-by-step guide to petting and playing with kitty as he eats.

Join The Rescue Effect