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10 Tips to Promote Senior Pets

Prospective adopters often overlook senior pets in favor of younger animals. Here are 10 tips gleaned from animal welfare organizations to help get older pets adopted.

2025 ASPCA Right Horse Grants to Amplify Adoptions and Support Community Equines

This grant opportunity is aimed at supporting programs and processes that increase adoptions, focus on owner relinquishment intake, and/or help keep owned horses home.

Spay/Neuter Outreach & Promotion

Outreach and promotion for your S/N clinic just got easier: We’ve got what you need, from ads and graphics to large-scale event and transport plans.

How to Run a Virtual Adoption Event

Learn the logistics of holding a virtual adoption event from Humane Rescue Alliance.

Jobs at the ASPCA

Are you a shelter professional or animal-welfare worker who would like to take your commitment to animals to the next level? The ASPCA is hiring!

ASPCA Research Index

Scan a complete list of all ASPCA research currently published on ASPCApro covering veterinary, cruelty, behavior, sheltering topics, and more.

Dog Adoption Marketing Resources

Try these five dog-adoption resources during Adopt a Shelter Dog month or any time you want to promote the canines in your care.

7 Ideas to Promote Your Shelter Animals on Black Friday

Get more animals adopted just in time for the holidays with these Black Friday promotion ideas.

Become an ASPCA Placement Partner

The ASPCA’s Centralized Placement team connects at-risk animals with our Placement Partners, a nationwide network of shelters and rescue groups. These resilient animals are rescued from cruelty or disaster situations and receive much needed care at ASPCA facilities.

ASPCA Learning Lab

The ASPCA Learning Lab’s mission is to elevate behavioral healthcare for dogs and cats in animal shelters by providing free online and in-person training to staff and volunteers.

Join The Rescue Effect