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Tips: Fundraising with Social Media

Tips to tackle the Facebook and Twitter fundraising frontiers.

Talking with Matt Bershadker, President and CEO of the ASPCA

Check in with Matt Bershadker, President and CEO of the ASPCA, to learn about his animal welfare journey and his thoughts on where the field is headed.

They Did It: Facebook Fundraising Success

Learn Facebook fundraising tips from a horse rescue that made more than $16,000 in two weeks when faced with an emergency.

8 Tips for Effectively Communicating During a Crisis

Learn tips to engage the community during urgent and crisis situations when your animals (and staff) need it most.

They Did It: Surpassed Their Giving Tuesday Goal

See how the SPCA of Texas used compelling stories and customized messaging to exceed their 2020 Giving Tuesday goal by nearly 25%.

A Pup Named Pumpernickel is ASPCA Spay/Neuter Alliance’s 500,000th Patient

As of October 11, 2022, half a million animals have been spayed and neutered by the ASPCA Spay/Neuter Alliance (ASNA). The landmark patient was a puppy named Pumpernickel.

Tips for Managing Capacity Challenges from Oregon Humane Society

Oregon Humane Society offers useful tips for managing capacity for care and avoiding overcrowding.

Stress and Animal Protection Work

Animal welfare workers can find ways to harness the energy that comes with stress, create coping strategies for managers, and prevent staff burnout.

7 Tips for Animal Shelters on Giving Tuesday

These seven best practices can help you leverage the philanthropic powerhouse of Giving Tuesday on behalf of your organization and its animals.

They Did It: Raised More Than 25% of Their Annual Fundraising Goal During One Event

What made Heart of the Valley Animal Shelter’s signature “Dog Ball” fundraiser so successful? Executive Director Marla Caulk shares her tips.

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