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They Did It: Raised More Than 25% of Their Annual Fundraising Goal During One Event

What made Heart of the Valley Animal Shelter’s signature “Dog Ball” fundraiser so successful? Executive Director Marla Caulk shares her tips.

Best Ideas to Attract, Retain, & Grow Animal Shelter & Rescue Volunteers

Try these 10 resources, including articles and webinars, to attract, train, and retain your volunteers.

Using Geographic Information Systems (GIS) to Map Animal Data

Read about the ASPCA’s research into Geographic Information Systems and how it can be a powerful lifesaving tool for shelters.

8 Tips for Effectively Communicating During a Crisis

Learn tips to engage the community during urgent and crisis situations when your animals (and staff) need it most.

Tips: Fundraising with Social Media

Tips to tackle the Facebook and Twitter fundraising frontiers.

2024 ASPCA Hurricane Response & Relief Grants Initiative

To support animals and communities impacted by Hurricanes Helene and Milton, the ASPCA is offering $1 million in grants to cover expenses of animal welfare and other organizations supporting disaster response and relief.

Writing a Winning Press Release

Apply these five pointers to all press releases you write to help ensure they are chosen over hundreds of others sent in.

They Did It: DIY Capital Campaign

Learn the successful strategies employed when a Colorado large-animal sanctuary needed to raise $100,000 fast.

Top Tips for Volunteer Success in an Animal Shelter or Rescue

Read our top tips for finding, motivating, and retaining one of your most important assets – your animal shelter volunteers.

2025 ASPCA California Wildfire & Disaster Preparedness Fund

$5 million in grants are available in the ASPCA California Wildfire & Disaster Preparedness Fund for animal welfare organizations.

Join The Rescue Effect