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Download the Latest Shelter Planning Calendar

To help you optimize the possibilities every month of the year can bring to animals in your care, we've created this free, shelter-focused calendar.

The Rescue Effect: Shelter Toolkit Overview

Find ideas for increasing adoptions through events, marketing your animals, and connecting your community to your important mission.

Animal Shelter-Related Research

Animal welfare professionals serving dogs, cats, and horses can use this data-backed information to enhance fostering, adoption, relocation, and other programs.

5 Tips for Thanking Donors

Use these five basic tips for showing gratitude to donors, building goodwill—and potentially fostering larger donations in the future.

A Pup Named Pumpernickel is ASPCA Spay/Neuter Alliance’s 500,000th Patient

As of October 11, 2022, half a million animals have been spayed and neutered by the ASPCA Spay/Neuter Alliance (ASNA). The landmark patient was a puppy named Pumpernickel.

Tips: Fundraising with Social Media

Tips to tackle the Facebook and Twitter fundraising frontiers.

They Did It: Facebook Fundraising Success

Learn Facebook fundraising tips from a horse rescue that made more than $16,000 in two weeks when faced with an emergency.

Getting Good TV and Radio Coverage

Check out tips for working with broadcast media and building relationships with people who influence what stories are covered.

8 Tips for Effectively Communicating During a Crisis

Learn tips to engage the community during urgent and crisis situations when your animals (and staff) need it most.

Serving Horses in Your Community with Strategic Intake Policies

Use these intake strategies to help more horses in your community.

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