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Animal Shelter-Related Research

Animal welfare professionals serving dogs, cats, and horses can use this data-backed information to enhance fostering, adoption, relocation, and other programs.

Cultivate Generosity from Within: Create a Giving Culture

Fundraising is a collective effort. Every staff member, from directors to care and administrative staff, plays a role in donor engagement.

They Did It: DIY Capital Campaign

Learn the successful strategies employed when a Colorado large-animal sanctuary needed to raise $100,000 fast.

Using Geographic Information Systems (GIS) to Map Animal Data

Read about the ASPCA’s research into Geographic Information Systems and how it can be a powerful lifesaving tool for shelters.

Fast Track Planning

Use this resource to better understand how to fast track your shelter population.

Getting Good TV and Radio Coverage

Check out tips for working with broadcast media and building relationships with people who influence what stories are covered.

8 Tips for Effectively Communicating During a Crisis

Learn tips to engage the community during urgent and crisis situations when your animals (and staff) need it most.

Decision-Making Cheat Sheet

Learn how to prioritize your animal sheltering work by answering these simple questions.

7 Tips for Animal Shelters on Giving Tuesday

These seven best practices can help you leverage the philanthropic powerhouse of Giving Tuesday on behalf of your organization and its animals.

They Did It: Raised More Than 25% of Their Annual Fundraising Goal During One Event

What made Heart of the Valley Animal Shelter’s signature “Dog Ball” fundraiser so successful? Executive Director Marla Caulk shares her tips.

Join The Rescue Effect