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They Did It: How a Horse Rescue Created a Steady Revenue Stream

Find out how one equine rescue created a learning program for businesses that raises thousands of dollars each year.

Tips on Creating Effective Adoption Contracts for Horses

Crafting an adoption contract that protects the animal—and doesn’t discourage people from adopting—is a crucial step in finding more homes for horses.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Conair Product Donation Adds Prizes to Help a Horse Home Challenge

Conair has donated more than $300,000 in grooming supplies to the ASPCA Help a Horse Home Adoption Challenge 2019

They Did It: Increased Horse Adoption and Decreased Length of Stay with Customer-Friendly Adoption Policies

Learn how one adoption agency was able to help more at-risk horses by welcoming new adopters and transferring in more community members’ horses.

Equine Welfare Data Collective Shines Light on Equine Needs

What’s the main source of transitioning and at-risk horses? Read the results of the Equine Welfare Data Collective’s inaugural research.

They Did It: Reduced Barriers for Equine Adopter Engagement and Post-Adoption Support

Discover how West Virginia Horse Network used creativity and innovation to both attract and support first-time equine adopters.

5 Ways to Engage Potential Horse Adopters

Learn 5 ways to keep potential equine adopters engaged with your organization and committed to adopting when you don’t have a horse who fits their needs.

3 Tips for Growing Your Own Adopters by Welcoming First-Time Horse Owners

Discover how one agency has found success cultivating their community’s horse enthusiasts into quality adopters—and how you can do the same.

6 Tips for Placing Special Needs Horses

Learn 6 tips for placing special needs and unrideable equine into good homes.