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Learn how promoting pets as gifts can get more shelter animals adopted using research-backed techniques that save lives.

This customizable download can be used to help Adoption Ambassadors and foster volunteers connect with potential adopters at hot spots around town.

Learn best practices for using social media to promote equine adoptions from New Vocations Racehorse Adoption Program.

Discover 10 ways to advocate for pit bull-type dogs, including adoption campaigns and resources for adopters.

Where you hold a large-scale adoption event can play a big part in its success. Follow these five tips from your colleagues in the field.

These tips on successful offsite cat adoption processes can help cut the length of stay for your shelter’s felines.

Try these five dog-adoption resources during Adopt a Shelter Dog month or any time you want to promote the canines in your care.

With some good messaging you’ll have a better shot of bringing more donors, volunteers and foster families on board.

These dog promos from the field are sure to bring you chuckles—here’s inspiration to use humor to help increase adoptions.

Learn how to use social media to host fun virtual adoption events for animals who are in foster homes or don’t show well at the shelter.

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