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How to Get Great Photos of Your Available Animals

Ten tips for taking quality photos that'll get your adoptables out the door and into loving homes.

5 Tips to Keep Funds Coming in During Fee-Waived Adoptions

Use these five tips to keep funds coming in during fee-waived adoption promotions.

How to Start or Elevate an Adoption Ambassadors Program

Exciting things can happen when shelters and rescues empower foster parents to market and directly adopt out their own foster dogs! Learn Adoption Ambassadors step-by-step.

Pets as Gifts Can Safely Increase Holiday Adoptions

Learn how promoting pets as gifts can get more shelter animals adopted using research-backed techniques that save lives.

9 Brilliant Dog Promotion Ideas

Use these 9 promotions from shelters and rescues throughout the country to set your creative muse free!

Make A Doggie Enrichment Box

This Pittsburgh shelter came up with a super-portable enrichment idea that’s simple and quick to put together for instant canine fun.

Adoption Ambassadors Resources: Adopter Hot Spots

This customizable download can be used to help Adoption Ambassadors and foster volunteers connect with potential adopters at hot spots around town.

Leveraging Facebook to Promote Your Big Adoption Event

Use these tried-and-true tips to capitalize on Facebook and find more homes for animals.

Choosing and Working with Offsite Adoption Partners

Here’s how to find community partners to help you create a successful offsite cat adoption program.

They Did It: Surprise Kitten Visit

Forget fruit baskets—give the gift of kittens instead! This Illinois shelter showed up at local supporting businesses with kitty thank-yous in tow.

Join The Rescue Effect